IAM Conference
27th July 2021
IPBC Global
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14.11.2021 – 16.11.2021 -
Seattle, USA
14.11.2021 – 16.11.2021 
Seattle, USA IPBC Global Conference
We were delighted to head to Seattle in November 2021 as Gold Sponsors of IPBC Global event hosted by IAM. The conference was full of thought-provoking plenary addresses, panel discussions, boot camps, masterclasses and more. All of which aimed to unearth some of the challenges IP teams face and continue to develop world-class value creation strategies.
We hosted a panel discussion on the Return on Investment of Patent Portfolios, delving into how you can calculate the value of your patent assets and communicate that insight to the rest of the organisation. Patents can provide business advantages in different ways – but they don’t come cheap and they are not risk free. Understanding a portfolio’s value allows for the development of strategies that will provide the maximum return on investment. Our session covered:
- Understanding the patents you own and why you have them.
- Effective valuation techniques.
- Tracking trends and planning for the future.
Speakers
Nigel Swycher, Cipher
Kurt Brasch, Director, Patent Transactions, Uber
Sharon Lai, Senior Counsel, IP, Americas, Volvo Cars
Michael Waltrip, Managing Director, Intellectual Capital Management, PARC, IP Strategy and Commercialisation, Xerox
Shayne O’Reilly, Associate General Counsel, Head of Licensing and Open Source, Facebook
Moderator
Kent Richardson, CEO, ROI
Insights & Events
Return on Investment of patent assets
80% of a company’s assets are now intangible. Without the help of robust models like ROI, how can you calculate the value of those assets and plan accordingly?
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Return on Investment of Patent Portfolios
$40bn is spent on patents each year, but how do you determine the value those assets are bringing to your organisation? The data, the tools and the model for calculating ROI are ready to be used. Perhaps it’s time to pull back the curtain.
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Capitalism without capital
Episode 4, Season 1
Capitalism without capital for patents is the fourth episode of the podcast series Cipher Vision and features Jonathan Haskel
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Return on Investment
Our guest Jonathan Liu discussed how to best use data to calculate a return on investment on a patent portfolio.
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Cipher Benchmarking Study
Hear from Google, ARM, Facebook and many other large patent owning organisations in the full Cipher report. Take a look at what the world’s patent owning organisations are saying about benchmarking and its importance in patenting strategy.
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Storytelling with Data
Our guests discuss the importance of being able to demonstrate the value of patents within a business.
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With Cipher you can…
Optimise your portfolio
Ensure you have the right portfolio to meet your strategic patenting objectives.
Gather competitor intelligence
Understand who’s doing what by automating patent to technology mapping.
Model cross licensing
Combine patent and revenue data to determine rational licensing outcomes.
Manage your budget
Justify patent budgets and communicate the impact of your investment.
Conduct due diligence
Automate manual reviews for efficient execution of M&A and licensing transactions.
Tackle inbound patent assertion
Be prepared with evidence to create a fast and effective threat assessment.
Benchmark your portfolio
Assess your portfolio in comparison to other owners through your technology lens.
Monetise your portfolio
Identify opportunities to create value through licensing or sale of patent assets.
Predict technology trends
Track new technologies and discover the unknown owners of future innovation.
Create Risk Mitigation Strategies
Understand the materiality of your threats to define your risk mitigation strategy.
