Quantifying the global population of video coding patents
HEVC Standard Essential Patents
High-quality video streaming has taken off. This has increased the value and potential for disputes around HEVC Standard Essential Patents (SEPs). Patent licensing disputes also look increasingly likely.
Whether you are a licensor or licensee, you need objective evidence of how HEVC (H.265) SEPs fit into the global landscape. This will remain a hotly contested issue as successor standards such as H.266 emerge (H.266 Versatile Video Coding (VVC) is also referred to as Future Video Coding (FVC)).
Anyone who is a licensee or licensor should have reasons to know what the HEVC patent landscape is, so they can figure out how they should fit into it today and translate it into actionable commercial terms.
Lew Zaretzki, Managing Director, Hamilton IPV
If you’re asking these questions
How can I find out who owns HEVC SEPs?
There is a finite pool of licensors and licensees and you should use a non-partisan perspective on HEVC patent ownership. Some of the world’s leading innovators, patentees, implementers and adopters use machine learning to understand the complex patent licensing landscape. For HEVC there are three main pools of essential patents:
Velos Media, MPEGLA’s HEVC pool and Access Advance (formerly HEVC Advance). Some patent owners are part of more than one pool. And there are some significant patent owners who are not members of any of these pools (including Nokia and Microsoft).
How can I mitigate the risk of royalty stacking?
It is easy to ignore the consequences of multiple licensors approaching the same licensee for a fair royalty. (Fair+Fair) does not always equal fair! For both licensors and licensees, the key to successful negotiation is having a comprehensive picture of the patent landscape, with detailed analysis of where the value lies.
How can I obtain reliable non-partisan data?
Cipher’s unique technology provides the best non-partisan data to help both licensors and licensees establish where the value is in HEVC portfolios. This enables IP executives to conduct successful negotiations and reach commercially acceptable outcomes. Patent pools make it easier for implementers of the standard to obtain licenses by paying one royalty for access to multiple SEPs from multiple patentees.
…then Cipher can help.
Non-partisan data for HEVC SEPs
The patent position is unusually complex. There are many thousands of patents declared essential to the standard, owned by many different entities and registered in several different jurisdictions.
Patent pools make it easier for implementers of the standard to obtain licenses by paying one royalty for access to SEPs from multiple patentees. However, while earlier video standards typically had just one pool of essential patents which had to be licensed, for HEVC there are three pools.
For both licensors and licensees, the key to successful negotiation is having a comprehensive picture of the patent landscape. Find out what this analysis looks like below:
Download Cipher HEVC SEPs Sample Report
HEVC SAMPLE REPORT
Download our product offering and sample SEPs report
Find out how Cipher can give you an independent view of the HEVC SEPs landscape by downloading this sample report, including:
- Details on the HEVC SEPs offering
- A snapshot of the Main/Main 10 patent landscape report
- A sample of the Cipher report, including details on the approach, the results and a collection of the data tables included in the full report.
HEVC SEPs Sample Report
The Cipher Offering on HEVC SEPs
Cipher’s unique Machine Learning algorithm provides the best non-partisan data to help both licensors and licensees establish where the value is in HEVC portfolios. This enables IP executives to conduct successful negotiations and reach commercially sensible decisions.
Cipher HEVC SEPs Report is available on subscription and includes:
- Cipher HEVC Main/Main 10 analysis updated quarterly
- Cipher HEVC SEPs Report
- Access to Cipher platform
To find out about a subscription Contact us