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31st March 2020

Dry January encouraging consumer trend of No-to-Low alcoholic drinks

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No-to-low alcohol beverages in demand: how is innovation meeting consumer demand?

It began with Dry January, and then grew into mocktails and no-to-low alcohol drinks. As wellness trends move toward lower alcohol consumption, consumers looking for flavour without the buzz are increasingly demanding no-to-low alcohol beverages. Several top-tier names in brewing and spirits have caught on to this trajectory, but Japanese beverage companies lead the sector with active patent families.

To find out who the key players and emerging technologies are in the ‘no-to-low’ alcohol patent landscape, download our report now.

If you’d like to learn about how Cipher has generated this Competitive Intelligence insight, get in touch directly.

Download ‘No-to-Low’ Alcohol PDF


Legal professionals working in #MergersAndAcquisitions may be interested in our sample ‘Patent Due Diligence for Corporate Transactions’ report: #duediligence #M&A
“It’s not about a data set. It’s about a mindset of saying, ‘Where are we missing #diversity of thought?'” – @Meta Counsels Mike Binns and Braxton Davis explain the reason behind the new ADAPT initiative in our #CipherVision podcast: #DEI #IP
@PodcastMovement #Diversity, Equity and Inclusion in IP features Mike Binns and Braxton Davis, both Associate General Counsel at @Meta. They shared with us their experience pioneering #DEI in the patent workplace and the current initiatives that they are working on:
Next week in San Francisco, @TheLOTNET will team up with #IP leaders from @Amazon, @Cruise, @Disney, @Meta and @Microsoft to put on a half-day diversity, equity and inclusion workshop signifying the launch of their new #DEI initiative, ADAPT. Details:
Our CEO, @swychern delivering his Tech Talk at today’s AI-Enabled Tech Foresight Summit in Berlin. Cipher uses supervised #machinelearning to enable #IP professionals to make evidence-based decisions around their #patent strategy:
We’re at the AI-Enabled Tech Foresight Summit in Berlin today. Our CEO, @swychern will be part of a Tech Talk – giving insights into the application of #AI in real business environments – at 11.15. Come and see our reps James and Katrin at our stand.
Our Head of Risk, Kacper Gorski, discussed the risk landscape at London IP Week yesterday. If that’s a subject of interest, check out our Preparation and Readiness: How to Proactively Manage Patent Risk webinar video: #riskmanagement #patents #webinar
Our team enjoyed the engaging sessions at #LIPW, and also noted the range of tech solutions offering more integration for patent-related tasks. If you missed meeting us to see how we can analyse your patent portfolio, DM us here or via our website.
However, it is imperative that IP professionals keep up to date on new tools and services that can support them in their day to day tasks.
Our take on today’s #LondonIPWeek discussions so far: Most speakers recognising that the role of tech and AI in legal (in house and external counsel) is becoming more prominent. With so many solutions on the market, tool fatigue is a real thing 1/2

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