24th March 2021
The Road to Evidence-based Decisions
Episode 1 in Season 1 of the Cipher Vision Podcast series features Steve Harris, CTO at Cipher.
Steve explains how the solutions which technology brings are as vital as the technology itself, and his experience when coming from a non-IP background.
He chats to the hosts of the Cipher Vision podcast, who are:
- Francesca Levoir, Head of Marketing, Cipher
- Nigel Swycher, CEO, Cipher
Steve: My focus is more on what we can achieve with technology rather than the technology itself. I’m not really driven by the technology for its own sake. It’s about what problems we can solve with it, and how we can make things better generally.
Nigel: It’s kind of strange 30 years later to be talking about those sectors being ’emerging’. But there it was, I grew up as intangibles became more important to the economy. And that led me to a time of frustration that there wasn’t more evidence for the critical commercial strategic decisions that needed to be made.
Steve: I had almost no knowledge about patents at all. But when I came into it, as an outsider, I did quite a lot of research into what was going on in the industry. Generally, you could see there was a huge trend in the importance of IP intangible assets, but really specifically patents.
Francesca: Nigel, you talked about being frustrated. But there is a lot of patent data out there. So where were your frustrations coming from from a data standpoint?
Nigel: I think it’s like a hierarchy of needs. At the bottom of the stack is data, in the middle of the stack is analysis, at the top of the stack is insight. And as Steve said, having data isn’t the answer it’s the problem. If you’re going to make a decision, then you need to have insight.
Francesca : Do you think you’d be using machine learning to come to evidence based decisions when you first started Cipher?
Nigel: So we lawyers don’t spend our time thinking about data science. And that turned out to be one of the problems.
Francesca: We seem to talk a lot about some really messy data in patents. Was this your experience? And did you give Steve a heads up about this?
Nigel: I mean, the fact that ownership was a complete mystery to the patent world until Cipher.
The fact that there aren’t any standardised formats, the fact that 20% of records at national patent offices are wrong because people choose not to record that they’re the owner – it’s not like stocks and shares or houses where there are very sophisticated, mandatory standards about change of ownership.
Francesca: I’d like to return now to how that leads us to evidence based decisions. Steve, you talked about technology enabling things. What do you see the future for for IP?
Cipher Vision Podcast
Cipher’s monthly podcast, Cipher Vision is now into its third season. Each episode has co-hosts Nigel Swycher (CEO) and Francesca Levoir (Head of Marketing) and a notable guest discuss an IP or patents-related topic.
Guests have covered a range of subjects, from valuation and sustainability through to diversity and machine learning.
Cipher Vision episodes are under 25 minutes and are ideal to listen to during a short break or journey.
Promoting SEPs Transparency
Protecting Innovation with Director Vidal
The Patent Market
At War With Cybersecurity
Communicating the Impact of Innovation
With Cipher you can…
Optimise your portfolio
Ensure you have the right portfolio to meet your strategic patenting objectives.
Gather competitor intelligence
Understand who’s doing what by automating patent to technology mapping.
Model cross licensing
Combine patent and revenue data to determine rational licensing outcomes.
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Automate manual reviews for efficient execution of M&A and licensing transactions.
Tackle inbound patent assertion
Be prepared with evidence to create a fast and effective threat assessment.
Benchmark your portfolio
Assess your portfolio in comparison to other owners through your technology lens.
Monetise your portfolio
Identify opportunities to create value through licensing or sale of patent assets.
Predict technology trends
Track new technologies and discover the unknown owners of future innovation.
Create Risk Mitigation Strategies
Understand the materiality of your threats to define your risk mitigation strategy.