Close
Contact us
Close

Competitive Intelligence – how can benchmarking data enhance your patenting strategy?

WEBINAR on Tuesday 25th August 2020

At the end of August we hosted a webinar that explored the use of benchmarking data to enhance an organisation’s patent strategy. We were joined by Lead Counsel, Transactions at Google, Sarah Guichard, and Chief IP Counsel at Honeywell, Jason Skinder, who both shared best practice and real-time examples of conducting benchmarking analysis and communicating their findings to the wider organisation.

The webinar, Competitive Intelligence – how can benchmarking data enhance your patenting strategy?, covered the following key points:

  • Best practice adopted by organisations to benchmark their patent portfolios
  • Automating global patent landscapes to identify competitors, threats and new entrants
  • Using benchmarking data to inform your patenting strategy
  • Communication of patent benchmarks outside IP teams including CFOs and CTOs
  • How benchmarking supports other solutions such as portfolio optimisation and budget management

To listen to the recording of the webinar and to get a copy of the accompanying slides, fill out the form below.

Your speakers

Stewart Hogg, CRO, Cipher

Sarah Guichard, Lead Counsel, Transactions, Google

Jason Skinder, Chief IP Counsel, Honeywell

Moderator

Nigel Swycher, CEO, Cipher

‘How can benchmarking data enhance your patenting strategy Webinar’ View Recording

download

HOW CAN BENCHMARKING DATA ENHANCE YOUR PATENTING STRATEGY WEBINAR

Listen to our webinar now

  • How organisations are currently benchmarking their patent portfolios
  • Effective ways of communicating their patent benchmarking analysis to individuals outside IP teams
  • How benchmarking data can help inform your patenting strategy

Competitive Intelligence/Benchmarking Webinar

Insights & Events

Patented Recycling technologies for a Circular Economy

With waste predicted to rise to 3.4 billion tonnes by 2050 without remedial action, what recycling technologies are out there that will propel a Circular Economy? And who are the key players?
Read more

Disinfection and Sterilisation

The global outbreak of novel coronavirus (COVID-19) has trigged a spotlight on disinfection and sterilisation solutions, attracting interest and investment from companies looking to develop new technologies. Who owns the patents?
Read more

Beyond portfolio optimisation – calculating the value of rightsizing

View our webinar discussing results of the Cipher Report on Portfolio Optimisation and the optimisation model that can help you balance your portfolio.
Read more

Patent budgets triggered by Covid – cutting not wounding webinar

View our webinar that addresses the challenges of managing a patent budget in a recession.
Read more

With Cipher you can…

Optimise your portfolio

Ensure you have the right portfolio to meet your strategic patenting objectives.

Read more

Gather competitor intelligence

Understand who’s doing what by automating patent to technology mapping.

Read more

Model cross licensing

Combine patent and revenue data to determine rational licensing outcomes.

Read more

Manage your budget

Justify patent budgets to CFOs and others to communicate the impact of your investment.

Read more

Conduct due diligence

Automate manual reviews for efficient execution of M&A and licensing transactions.

Read more

Tackle patent assertion

Be prepared with evidence to create a fast and effective threat assessment.

Read more

Benchmark your portfolio

Assess your portfolio in comparison to other owners through your technology lens.

Read more

Monetise your portfolio

Identify opportunities to create value through licensing or sale of patent assets.

Read more


Improve your patent strategy now

Speak to one of our Cipher team today.